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Macmillan Business Supremacy: Winner of the Financial Times Business Book of the Year Award by Parmy Olson
Winner of the Financial Times Business Book of the Year Award Updated edition with a new preface from the author. The astonishing story of the people fighting to control the future of generative artificial intelligence – and, therefore, the future of humanity. From award-winning journalist Parmy Olson. Two titans of Silicon Valley, Microsoft and Google, rushed to embrace artificial intelligence. Microsoft entered a strategic partnership with OpenAI, creator of ChatGPT. Google acquired DeepMind. Together, they now had the resources of the two leading AI companies in the world – and, with it, the potential for unlimited riches. But what is the cost of this arms race? Who will win out between Demis Hassabis (Google DeepMind) and Sam Altman (OpenAI)? And, as we outsource ever more to this technology, what will be left for humans to do? Featuring a cast of larger-than-life characters, from Elon Musk and Peter Thiel to Mark Zuckerberg and Sergey Brin, Supremacy is a story of ambition, exploitation and secrecy, as gripping as any thriller. With exclusive access to sources at the top of the industry, Supremacy is your essential guide to the history – and the future – of the greatest invention of our time.
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Cornerstone No Filter: The Inside Story of Instagram Winner of the FT Business Book of the Year Award
Deeply researched and highly entertaining.' The Times'Lively and revealing.' Economist'Clear-eyed and objective.' New York TimesThe inside story of the how Instagram took over the world.Drawing on interviews with all the key figures at Instagram, No Filter vividly recreates the rise of the most successful photo app in history: from its origins in a Silicon Valley coffee shop, to its unprecedented billion-dollar acquisition by Facebook, to its founders' dramatic clashes with their new boss, Mark Zuckerberg. Along the way, it explores how Instagram has changed society - encouraging businesses to prioritise their aesthetic above all else, forging a new economy of digital entrepreneurs, and rewiring how a generation thinks about celebrity and success.The result is the definitive story of how a simple platform revolutionised tech, business, and popular culture. Instagram has remade us all in its image. This book reveals how.One of the best books of the year according to: The Times Fortune Financial Times Inc. Economist Newsweek'Brilliant . . . Vivid reporting and electric story-telling.' Ashlee Vance, author of Elon Musk'Deeply sourced . . . A compelling tale of app jealousy.' Financial Times
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Macmillan Business Win Every Argument: The Art of Debating, Persuading and Public Speaking by Mehdi HasanWin Every Argument is the ultimate practical guide to debate, persuasion and public speaking, by award-winning author, journalist and interviewer Mehdi Hasan. In today's fiercely polarized world, arguments are not just inevitable – they're essential. Whether you're navigating heated social media debates or crucial conversations in your daily life, everyone wants to make their voice heard and their point understood. Strong arguments, presented thoughtfully and in good faith, are invaluable: they help us solve complex problems, uncover fresh ideas . . . and can even be fun. In this riveting and indispensable guide, British-American journalist and broadcaster Mehdi Hasan reveals for the first time the secrets to communicating with confidence, cutting through the noise of online 'tit-for-tats' and triumphing in successful, productive debates. From delivering impactful presentations at work to conducting incisive interviews or engaging in passionate discussions about current events with friends, Win Every Argument equips you with the essential tools to sharpen your speaking skills and craft the winning case, every time.4,99 £*Shipping: 1,99 £Secure redirect to the provider
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Macmillan The Storyteller's Secret: From Ted Speakers To Business Legends Why Some Ideas Catch On And Others DontHow did a Venice Beach T-shirt vendor become television's most successful producer? How did an entrepreneur who started in a garage create the most iconic product launches in business history? How did a timid pastor's son overcome a paralyzing fear of public speaking to captivate sold-out crowds at Yankee Stadium; twice? How did a human rights attorney earn TED's longest standing ovation; and how did a Facebook executive launch a movement to encourage millions of women to 'lean in'? They told brilliant stories. In The Storyteller's Secret: From TED Speakers to Business Legends; Why Some Ideas Catch on and Others Don't; keynote speaker; bestselling author; and communication expert Carmine Gallo reveals the keys to telling powerful stories that inspire; motivate; educate; build brands; launch movements; and change lives. The New York Times has called a well-told story 'a strategic tool with irresistible power' - the proof lies in the success stories of 50 icons; leaders; and legends featured in The Storyteller's Secret: entrepreneurs like Richard Branson; Sara Blakely; Elon Musk; Steve Jobs; and Sheryl Sandberg; spellbinding speakers like Dr. Martin Luther King; Jr.; Bryan Stevenson; and Malala Yousafzai; and business leaders behind famous brands such as Starbucks; Southwest Airlines; Wynn Resorts; Whole Foods; and Pixar. Whether your goal is to educate; fundraise; inspire teams; build an award-winning culture; or to deliver memorable presentations; a story is your most valuable asset and your competitive advantage. In The Storyteller's Secret; Gallo explains why the brain is hardwired to love stories - especially rags-to-riches stories - and how the latest science can help you craft a persuasive narrative that wins hearts and minds. 'The art of storytelling can be used to drive change;' says billionaire entrepreneur Richard Branson. And since the next decade will see the most change our civilization has ever known; your story will radically transform your business; your life; and the lives of those you touch. Ideas that catch on are wrapped in story. Your story can change the world. Isn't it time you shared yours?4,95 £*Shipping: 1,99 £Secure redirect to the provider
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Macmillan Business How Big Things Get Done: The Surprising Factors Behind Every Successful Project, from Home Renovations to Space ExplorationHow Big Things Get Done: The Surprising Factors Behind Every Successful Project, from Home Renovations to Space Exploration Nothing is more inspiring than a big vision that becomes a triumphant new reality. Think of how Apple’s iPod went from a project with a single employee to an enormously successful product launch in eleven months. But such successes are the exception. Consider how London’s Crossrail project delivered five years late and billions over budget. More modest endeavours, whether launching a small business, organizing a conference, or just finishing a work project on time, also commonly fail. Why? Understanding what distinguishes the triumphs from the failures has been the life’s work of Oxford professor Bent Flyvbjerg. In How Big Things Get Done, he identifies the errors that lead projects to fail, and the research-based principles that will make yours succeed: Understand your odds. If you don’t know them, you won’t win. Plan slow, act fast. Getting to the action quick feels right. But it’s wrong. Think right to left. Start with your goal, then identify the steps to get there. Find your Lego. Big is best built from small. Master the unknown unknowns. Most think they can’t, so they fail. Flyvbjerg shows how you can. Full of vivid examples ranging from the building of the Sydney Opera House to the making of the latest Pixar blockbusters, How Big Things Get Done reveals how to get any ambitious project done – on time and on budget.2,99 £*Shipping: 1,99 £Secure redirect to the provider
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Macmillan Business Good Habits, Bad Habits: A practical guide to mastering your mind and making positive changes that stick by Wendy Wood
Good Habits, Bad Habits: A practical guide to mastering your mind and making positive changes that stick Shockingly, we spend nearly half our day repeating things we've done in the past without thinking about them. How we respond to the people around us; the way we conduct ourselves in meetings; what we buy; when and how we exercise, eat and drink – a truly remarkable number of things we do every day, we do by habit. And yet, whenever we want to change something about ourselves, we rely on willpower alone. We hope that our determination and intention will be enough to effect positive change. And that is why almost all of us fail. Professor Wendy Wood is the world's foremost expert on habits. Drawing on three decades of original research, she explains the fascinating science of how we form habits and provides the key to unlocking our habitual mind in order to make the changes we seek. Combining a potent mix of neuroscience, case studies and experiments conducted in her lab, Good Habits, Bad Habits is a comprehensive, accessible and highly practical book that will change the way you think about almost every aspect of your life.
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Random House Books/Macmillan Business Smarter Faster Better by Charles Duhigg and Think Faster, Talk Smarter by Matt Abrahams 2 Books Set
Smarter Faster Better by Charles Duhigg Drawing on the very latest findings in neuroscience, psychology and behavioural economics, he demonstrates the eight simple principles that govern productivity. He demonstrates how the most dynamic and effective people – from CEOs to film-makers to software entrepreneurs – deploy them. And he shows how you can, too. Think Faster, Talk Smarter by Matt Abrahams Communication is crucial to success in life and business. However, it is not just big speeches that matter: it is also those critical, spur-of-the-moment situations for which we cannot prepare. A prospective client asking unexpected questions during a sales pitch, a teacher singling you out for an answer during a class, a high-pressure meeting with senior executives at work, or even a heartwarming toast to deliver on the spot. All are fraught scenarios that might cause you to freeze up. The pandemic boosted this fear, by stripping the spontaneity from communication during lockdown, and then changing the communication landscape in the years since.
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Macmillan Business Supremacy: Winner of the Financial Times Business Book of the Year Award by Parmy OlsonWinner of the Financial Times Business Book of the Year Award Updated edition with a new preface from the author. The astonishing story of the people fighting to control the future of generative artificial intelligence – and, therefore, the future of humanity. From award-winning journalist Parmy Olson. Two titans of Silicon Valley, Microsoft and Google, rushed to embrace artificial intelligence. Microsoft entered a strategic partnership with OpenAI, creator of ChatGPT. Google acquired DeepMind. Together, they now had the resources of the two leading AI companies in the world – and, with it, the potential for unlimited riches. But what is the cost of this arms race? Who will win out between Demis Hassabis (Google DeepMind) and Sam Altman (OpenAI)? And, as we outsource ever more to this technology, what will be left for humans to do? Featuring a cast of larger-than-life characters, from Elon Musk and Peter Thiel to Mark Zuckerberg and Sergey Brin, Supremacy is a story of ambition, exploitation and secrecy, as gripping as any thriller. With exclusive access to sources at the top of the industry, Supremacy is your essential guide to the history – and the future – of the greatest invention of our time.4,99 £*Shipping: 1,99 £Secure redirect to the provider
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Cornerstone No Filter: The Inside Story of Instagram Winner of the FT Business Book of the Year AwardDeeply researched and highly entertaining.' The Times'Lively and revealing.' Economist'Clear-eyed and objective.' New York TimesThe inside story of the how Instagram took over the world.Drawing on interviews with all the key figures at Instagram, No Filter vividly recreates the rise of the most successful photo app in history: from its origins in a Silicon Valley coffee shop, to its unprecedented billion-dollar acquisition by Facebook, to its founders' dramatic clashes with their new boss, Mark Zuckerberg. Along the way, it explores how Instagram has changed society - encouraging businesses to prioritise their aesthetic above all else, forging a new economy of digital entrepreneurs, and rewiring how a generation thinks about celebrity and success.The result is the definitive story of how a simple platform revolutionised tech, business, and popular culture. Instagram has remade us all in its image. This book reveals how.One of the best books of the year according to: The Times Fortune Financial Times Inc. Economist Newsweek'Brilliant . . . Vivid reporting and electric story-telling.' Ashlee Vance, author of Elon Musk'Deeply sourced . . . A compelling tale of app jealousy.' Financial Times6,49 £*Shipping: 2,99 £Secure redirect to the provider
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Macmillan Business Win Every Argument: The Art of Debating, Persuading and Public Speaking by Mehdi HasanWin Every Argument is the ultimate practical guide to debate, persuasion and public speaking, by award-winning author, journalist and interviewer Mehdi Hasan. In today's fiercely polarized world, arguments are not just inevitable – they're essential. Whether you're navigating heated social media debates or crucial conversations in your daily life, everyone wants to make their voice heard and their point understood. Strong arguments, presented thoughtfully and in good faith, are invaluable: they help us solve complex problems, uncover fresh ideas . . . and can even be fun. In this riveting and indispensable guide, British-American journalist and broadcaster Mehdi Hasan reveals for the first time the secrets to communicating with confidence, cutting through the noise of online 'tit-for-tats' and triumphing in successful, productive debates. From delivering impactful presentations at work to conducting incisive interviews or engaging in passionate discussions about current events with friends, Win Every Argument equips you with the essential tools to sharpen your speaking skills and craft the winning case, every time.4,99 £*Shipping: 1,99 £Secure redirect to the provider
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Macmillan The Storyteller's Secret: From Ted Speakers To Business Legends Why Some Ideas Catch On And Others DontHow did a Venice Beach T-shirt vendor become television's most successful producer? How did an entrepreneur who started in a garage create the most iconic product launches in business history? How did a timid pastor's son overcome a paralyzing fear of public speaking to captivate sold-out crowds at Yankee Stadium; twice? How did a human rights attorney earn TED's longest standing ovation; and how did a Facebook executive launch a movement to encourage millions of women to 'lean in'? They told brilliant stories. In The Storyteller's Secret: From TED Speakers to Business Legends; Why Some Ideas Catch on and Others Don't; keynote speaker; bestselling author; and communication expert Carmine Gallo reveals the keys to telling powerful stories that inspire; motivate; educate; build brands; launch movements; and change lives. The New York Times has called a well-told story 'a strategic tool with irresistible power' - the proof lies in the success stories of 50 icons; leaders; and legends featured in The Storyteller's Secret: entrepreneurs like Richard Branson; Sara Blakely; Elon Musk; Steve Jobs; and Sheryl Sandberg; spellbinding speakers like Dr. Martin Luther King; Jr.; Bryan Stevenson; and Malala Yousafzai; and business leaders behind famous brands such as Starbucks; Southwest Airlines; Wynn Resorts; Whole Foods; and Pixar. Whether your goal is to educate; fundraise; inspire teams; build an award-winning culture; or to deliver memorable presentations; a story is your most valuable asset and your competitive advantage. In The Storyteller's Secret; Gallo explains why the brain is hardwired to love stories - especially rags-to-riches stories - and how the latest science can help you craft a persuasive narrative that wins hearts and minds. 'The art of storytelling can be used to drive change;' says billionaire entrepreneur Richard Branson. And since the next decade will see the most change our civilization has ever known; your story will radically transform your business; your life; and the lives of those you touch. Ideas that catch on are wrapped in story. Your story can change the world. Isn't it time you shared yours?4,95 £*Shipping: 1,99 £Secure redirect to the provider
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Macmillan Business How Big Things Get Done: The Surprising Factors Behind Every Successful Project, from Home Renovations to Space ExplorationHow Big Things Get Done: The Surprising Factors Behind Every Successful Project, from Home Renovations to Space Exploration Nothing is more inspiring than a big vision that becomes a triumphant new reality. Think of how Apple’s iPod went from a project with a single employee to an enormously successful product launch in eleven months. But such successes are the exception. Consider how London’s Crossrail project delivered five years late and billions over budget. More modest endeavours, whether launching a small business, organizing a conference, or just finishing a work project on time, also commonly fail. Why? Understanding what distinguishes the triumphs from the failures has been the life’s work of Oxford professor Bent Flyvbjerg. In How Big Things Get Done, he identifies the errors that lead projects to fail, and the research-based principles that will make yours succeed: Understand your odds. If you don’t know them, you won’t win. Plan slow, act fast. Getting to the action quick feels right. But it’s wrong. Think right to left. Start with your goal, then identify the steps to get there. Find your Lego. Big is best built from small. Master the unknown unknowns. Most think they can’t, so they fail. Flyvbjerg shows how you can. Full of vivid examples ranging from the building of the Sydney Opera House to the making of the latest Pixar blockbusters, How Big Things Get Done reveals how to get any ambitious project done – on time and on budget.2,99 £*Shipping: 1,99 £Secure redirect to the provider
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Macmillan Business Good Habits, Bad Habits: A practical guide to mastering your mind and making positive changes that stick by Wendy WoodGood Habits, Bad Habits: A practical guide to mastering your mind and making positive changes that stick Shockingly, we spend nearly half our day repeating things we've done in the past without thinking about them. How we respond to the people around us; the way we conduct ourselves in meetings; what we buy; when and how we exercise, eat and drink – a truly remarkable number of things we do every day, we do by habit. And yet, whenever we want to change something about ourselves, we rely on willpower alone. We hope that our determination and intention will be enough to effect positive change. And that is why almost all of us fail. Professor Wendy Wood is the world's foremost expert on habits. Drawing on three decades of original research, she explains the fascinating science of how we form habits and provides the key to unlocking our habitual mind in order to make the changes we seek. Combining a potent mix of neuroscience, case studies and experiments conducted in her lab, Good Habits, Bad Habits is a comprehensive, accessible and highly practical book that will change the way you think about almost every aspect of your life.2,99 £*Shipping: 1,99 £Secure redirect to the provider
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Random House Books/Macmillan Business Smarter Faster Better by Charles Duhigg and Think Faster, Talk Smarter by Matt Abrahams 2 Books SetSmarter Faster Better by Charles Duhigg Drawing on the very latest findings in neuroscience, psychology and behavioural economics, he demonstrates the eight simple principles that govern productivity. He demonstrates how the most dynamic and effective people – from CEOs to film-makers to software entrepreneurs – deploy them. And he shows how you can, too. Think Faster, Talk Smarter by Matt Abrahams Communication is crucial to success in life and business. However, it is not just big speeches that matter: it is also those critical, spur-of-the-moment situations for which we cannot prepare. A prospective client asking unexpected questions during a sales pitch, a teacher singling you out for an answer during a class, a high-pressure meeting with senior executives at work, or even a heartwarming toast to deliver on the spot. All are fraught scenarios that might cause you to freeze up. The pandemic boosted this fear, by stripping the spontaneity from communication during lockdown, and then changing the communication landscape in the years since.11,99 £*Shipping: 2,99 £Secure redirect to the provider
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